Medford: 715-748-2020

About Us

Dr.-Julie-Thums

Dr. Julie Thums

Dr. Julie Thums is a small town farm girl from northern Illinois, where she was active in athletics and student associations at Ashton High School. Dr. Thums attended Augustana College in Rock Island, IL where she earned her B.A. in Pre-Med & Biology and found her love for optometry while working off campus at an eye clinic. Dr. Thums graduated with her Doctorate of Optometry degree from The Ohio State University College of Optometry in 2004. Shortly thereafter she joined the HealthView Eye Care Center team where she enjoys practicing full scope optometry including comprehensive vision exams, contact lens fitting, dry eye therapy and treatment of ocular disease.

Returning to her small town roots, Dr. Thums enjoys living in Medford. She and her husband Pete are very active in the community. Their three sons, Fischer, Stanley and Marty keep them busy year round with many outdoor hobbies and sports. Dr. Thums also enjoys cooking, flying and all things fitness.

Dr. Betsy Meinel

Dr. Betsy Meinel

Dr. Betsy (Berends) Meinel was born and raised in Medford and attended the Medford Area Public Schools. Her undergraduate studies were done at the University of Wisconsin-LaCrosse, and she then attended the Illinois College of Optometry where she received her Doctorate of Optometry degree, graduating Magna Cum Laude. In addition to providing comprehensive eye care to patients of all ages, Dr. Meinel has a special interest in pediatrics, myopia control and contact lenses.

Outside of the office, Dr. Betsy stays active in the community with her growing family. You will often find her baking, swimming, playing with their dog, watching baseball, or traveling. Dr. Meinel and her husband, Andrew, are proud to raise their family here and are happy to call Medford their home.

Dr. Mathew Mergenthaler

Dr. Mathew Mergenthaler

Dr. Mathew Mergenthaler was born and raised near La Crosse, WI. He completed his Bachelor of Science in Biology at the University of Wisconsin-Eau Claire and attended the Illinois College of Optometry where he received his Doctorate of Optometry graduating with clinical distinction. His clinical passions include dry eye, glaucoma, visual complications after a concussion, and how conditions from other parts of the body can affect the eye. Shortly after moving to Medford, Dr. Mergenthaler met his wife, Samantha (Erl); they enjoy hiking, fishing, and camping together. Outside of the clinic, you might find him in the woods, on the sand, or anywhere but the fairway at a golf course.

The Team that Makes It All Happen

Our experienced team of eye care professionals are continually exploring and practicing new technologies while maintaining unsurpassed patient care.

Smiling & kind, multi-taskers extraordinaire, our PATIENT SERVICES TEAM will help you navigate scheduling your appointments, and ensure your insurance benefits are maximized.

Chic & stylish, educated & dedicated, our TEAM OF OPTICIANS are equipped to help you pick out the perfect pair of glasses for your everyday activities, from work-life to play-life.

Caring & courteous, knowledgeable & informative, the TECHNICIAN TEAM will walk you through the pre-screening process, ensuring the doctors have all the information they need to give you an eye exam personalized to your needs & concerns.


I am giving a new meaning to "selfie". I felt prescription sunglasses were a luxury I didn't need - but I must admit that purchasing them was the best glasses investment I ever made. Should have given myself this "selfie" sooner!

Carol E.


My cataract surgery was a great success. I’m extremely pleased with the results! The doctors and staff are true professionals with great knowledge and experience.

Mary Glenn R.


What kind of glasses do you get for a 3 year old? We found Miraflex eyewear, they’re flexible, fit little faces and don’t fall off! Thank you HealthView Eye Care Centers for bringing a happy ending to our search.

Laura H.


I was excited for my LASIK surgery, having worn glasses since I was small child. I’m seeing 20/20 now. I’m definitely more than satisfied with the results of my LASIK procedure.

Keith D.


I love Dailies contact lenses, the convenience, portability, absolute comfort I get, there’s a lot of reasons I choose Dailies

Eric P.

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Medford

  • 309 E. Broadway
  • P.O. Box 547
  • Medford, WI
  • 54451
715-748-2020
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Colby

  • 120 Dehne Drive Suite G
  • P.O. Box 468
  • Colby, WI
  • 54421
715-223-4003
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Medford
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Medford Hours

  • Monday
  • 7:00am - 5:30pm
  • Tuesday
  • 7:00am - 7:00pm
  • Wednesday
  • 7:00am - 5:30pm
  • Thursday
  • 7:00am - 7:00pm
  • Friday
  • 7:00am - 4:30pm
  • Saturday
  • 7:00am - 11:00am
  • Sunday
  • Closed
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Colby Hours

  • Monday
  • 8:00am - 5:00pm
  • Tuesday
  • 8:00am - 7:00pm
  • Wednesday
  • 8:00am - 5:00pm
  • Thursday
  • 8:00am - 7:00pm
  • Friday
  • 8:00am - 5:00pm
  • Saturday
  • 8:00am - 11:00am
  • Sunday
  • Closed
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